Celebrity Podcast Vs YouTube Cats - Which Earns Most?

Genevieve Hassan has achieved what many podcasters and content-makers dream of. 

She has built her content creation into a full-time concern.

I watch every YouTube interview they’ve ever done, I’ll listen to other podcasts, I’ll read every interview... I want to know everything about them because I don’t want them to repeat what they’ve said to other people.

Genevieve’s show, Celebrity Catchup: Life After that Thing I Did, launched in Summer 2020, at a time when much of the world was in the grip of the Covid pandemic.

Podcasting saw a surge in interest at that time as workers in many industries were furloughed and brands pivoted hard to digital channels to continue to deliver services and stay relevant.

But Celebrity Catchup was not just a Covid project. The show quickly found an audience among nostalgic devotees of pop culture keen to get a glimpse into the lives of celebrities from the 1980s.

A distribution deal with Virgin Atlantic cemented the podcast’s success and put the show in front of a captive audience.

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Episode Guest: Genevieve Hassan

Genevieve Hassan is a former senior BBC News entertainment journalist who interviewed hundreds of celebrities for more than a decade.

Stars she has spoken with include A-listers such as Chris Pratt, Hugh Jackman, Anne Hathaway, Keanu Reeves, Mila Kunis, Justin Timberlake and Kristen Wiig.

She also once interviewed comic book legend Stan Lee in a lift...

Genevieve features on The Content Mavericks Club podcast, hosted by Creative Kin CEO Jason Caffrey